News

Selecta Systems Statement – The Ready-2-Fit Range of Composite Doors

Following a Sales and Customer Review Meeting, Selecta Systems Ltd have taken the decision to only supply our Ready-2-Fit Range of Composite Doors to customers whom fabricate windows and doors from our range of profiles. Therefore, this now means that Selecta Systems will only supply the complete Ready-2-Fit Range of Composite, EASi-FOLD, Bi-fold and Patio Doors to our Advance 70 fabricators.AndyFeb2017v2Web

The Ready-2-Fit Range was originally set-up to support our existing customer base where customers may have not had the time, space and resources to fabricate specialist doors. This range of doors has also allowed some of our fabricators to diversify and explore markets without the requirement of fabricating.

Moving forward we will be launching a Selecta Approved Supplier Network to create and divert any home and trade leads to our fabricator customers. We’ll be contacting our fabricator customers on how they can be part of this excellent opportunity which was originally trialled last year and we are looking forward to launching in the very near future.

The decision to only supply The Ready-2-Fit Range of Composite Doors as well as EASi-FOLD, Bi-fold and Patio Doors to our fabricators was born out of loyalty and support to our key customer base. Our long-term aim is to further support our fabricators, not compete, and so we are delighted to announce this advancement in our customer support programme and look forward to continuing to build on our customer relationships further.

We are building on our #bepartofthefamily and Selecta Systems ethos and look forward to helping our fabricators businesses grow and prosper as we enter an exciting time at Selecta Systems.

 
Andy Green

Sales Director

Selecta Systems Ltd

Exclusive Collection Opens New Doors

Selecta are reveling in the success of the of the Exclusive Collection Range of Composite Doors. Marketing Manager, Mark Walker, explains the reasons why the comprehensive range of composite doors have proved to be a hit.

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The Exclusive Collection – More than just a quality brochure

“The promotion of the Exclusive Collection has been more of a re-launch than just the introduction of a new brochure. Months of research, negotiations and hard work were spent ensuring that we were giving customers what they wanted and not just what we thought they wanted! Initially it was about raising the quality and feel of the brochure as this is what essentially sells the door to the end consumer. We looked at giving the brochure that something different to what was already out there by using new printing techniques and having a high build varnish cover to replicate the feel and grain of a composite door. Response to the brochure has been excellent which is pleasing as any brochure you pass on to an end consumer is a representation of the company that is selling / installing the door”.

Mark continues, “The Exclusive Collection has also seen the introduction of new door styles, new glass designs, door colour options, contemporary door furniture and a PAS 24 / Document Q and Secured by Design Yale door locking system. All of these additions coupled with new marketing support packs and campaigns have seen composite door sales increase”.Exclusive-Collection-Edition-2-Cover

The Selecta range of composite doors come with a manufactured product 10 year guarantee which includes the Fab & Fix and Trojan door furniture, ERA Vectis Plus, ERA Trimlock and Yale Mantis III door locking systems. The Nan Ya slab is covered by a 25 year warranty as part of the package. The three Exclusive Collection composite door locking systems are all accredited and certified to PAS 24 and Secured by Design, meaning installing within new build properties is not an issue with the requirements of Documents Q met.

The recently issued 2nd Edition of the Exclusive Collection has been filled with further developments and enhancements to the range and to the online door designer and ordering portal, Door Manager.

Door Manager proving very popular

“Door Manager has been with us now for approximately 18 months and we have seen the online system grow in popularity owing to its simplistic and easy to use interface. With over 1200 registrations on our system, we now have our customer base self-quoting, designing and ordering online. This has helped order processing and production efficiency as less time is spent going backwards and forwards to customer because of missed items on orders or dodgy faxed prints! Door Manager is to be developed further over the coming months which will make it not just an online designer and ordering portal but a powerful sales tool for our customers to utilise and generate leads”.

Selecta also offer an alternative composite door brochure, which is seen as a unique and simplistic offering to customers wanting a lesser range and easy up-sell to the end consumer. The Classic Collection has been popular amongst those customers wanting a smaller range of composite doors.

Classic Collection Quality

Mark recalls “The Classic Collection was launched following feedback from customers whom didn’t want to offer a huge range of composite doors. The range consists of five slab colours, four popular door styles, a handful of triple glazed glass designs, a Yale door lock with Secured by Design options all packaged in a 16 page brochure with just one price for all doors! The Classic Collection works in so many ways for certain customers whom instantly know the price of every door when face to face with a customer, with a lot of customers now using it as a their ‘Special Offer’ doors. Quality is also not compromised, with the same Nan Ya slab, Fab & Fix door furniture and Yale door locks used as in the Exclusive Collection. Customers are really getting a quality affordable composite door!”

Mark concludes “The Classic Collection is in the process of further developments mainly owing to its success. We are adding four new families of triple glazed glass designs to the range and maintaining the one brochure, one price theme. The Classic Collection makes up approximately 30% of all our composite door sales because they are quality composite doors at an excellent price point”.

Dave Joins the Selecta Family!

Selecta’s recent recruitment drive shows no sign of slowing down with the appointment of Dave Nelson as Specialist Doors Sales Representative.DaveNelsonVan

Having joined Selecta in March, Dave brings over 13 years of fabrication experience whilst also having the ability of working within a customer facing and service role whilst at his previous company.

Dave commented “I saw joining Selecta as a perfect opportunity to progress my career and having a previous working knowledge of Selecta products, I saw the chance to join too much of a good thing to turn down!”

“I’ve known Selecta and the staff for a number of years and have always seen Selecta as a stable company with a friendly atmosphere and run by a great bunch of people, from the top down. I’m very happy to have joined the Selecta ‘family’ and have received some excellent feedback from new and existing customers during my first few months within the role with plenty of bookings to see our all new demonstration vehicle.”

Andy Green, Sales Director, remarked “Dave has tremendous enthusiasm and energy about him and coupled with his excellent knowledge of the products we have been very impressed with his passion and eagerness to achieve his and Selecta’s goals.”

Selecta Specialist Doors provide a comprehensive range of Ready-2-Fit Composite, Bi-fold and Patio Doors to the trade with our online Door Manager providing a door designer and ordering portal for all of their composite door styles. Visit www.selectadoors.co.uk to see our range of door options. Register for Door Manager and get £25 off your first composite door ordered online whilst also receiving a £10 online discount every time you order online!

You can contact Dave direct on 07432 115 119 or email ready2fit@selectasystems.com for any further information or if you wish to see Dave and his fully equipped Demonstration Vehicle. Follow us on Twitter @ready2fitrange

Written by Mark Walker

More Than Just Another New Composite Door Brochure!

The Selecta Systems pedigree has long been established as providing quality products, breadth of choice all of which are combined with excellent support services. Whilst the company has seen steady change and substantial growth recently, the management team is geared up to once again further improve options for customers.

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The first of these comes with the introduction of new and improved Composite Door options as well as a luxury brochure, which highlights all the benefits of the range that is available from the company.

Launched by Mark Walker, Marketing and Design Manager at Selecta Systems, ‘The Exclusive Collection’ brochure focuses on the technical advantages and striking aesthetics within the range.

Mark comments, “Previously we had two brochures which we felt could be cumbersome for customers to carry around when approaching homeowners.  The true merits of the range could easily have been lost so we have incorporated all key advantages in concise detail – which we feel sure will be extremely advantageous to customers as POS material.”

Great care has gone into the development of the new Selecta brochure with existing popular styles and new contemporary door options included, primarily to attract and then meet the needs of consumers looking to truly personalise their homes.

As homeowners continue to explore new possibilities and look to make individual statements on their properties, it was important to the R&D team at Selecta that customers could offer performance and style in an attractive package that catered for all sized budgets.

Mark continues. “We’ve added more colours with 42 now on offer but with the added option of choosing any RAL number, which gives an unlimited colour pallet.”

A completely new range of decorative glass designs has been introduced with 11 of the 12 concepts being triple glazed. Furthermore, a new range of contemporary and stainless steel hardware has been launched which includes new pull handle options.

Technically the Selecta Composite Door range provides many benefits including high performance, weathertightness and security. The addition of a new Yale lock ensures that the range meets all current industry legislation including PAS24, with the Secured by Design accreditation due to be received in the next few weeks.

Not Just Another Brochure

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Considered more than just another brochure, ‘The Exclusive Collection’ is the most expensive and luxurious produced to date, to reflect the high standards associated with the company.  Included with this are new marketing packs that include the brochures, drop cards and a Customer Care Guide with every door that is purchased.

As well as a product showcase for the new range, The Exclusive Collection brochure has been designed with customers in mind, to be a very effective and attractive marketing tool.

Mark Walker is expecting demand to soar as the company shifts gears and takes a more modern and progressive approach.  It is expected that using some of the most advanced production methods that Selecta Systems will set benchmarks in the sector.

As such, Selecta offers a new and improved dedicated composite door website and online ordering system, where customers can choose from an innovative range of door styles, in a wide variety of exciting colours, which are all contained within the re-vamped Door Manager Portal.  The attractive glass collection also adds to the performance and aesthetic values which make the Selecta range an exceptionally high specification product that is very competitively priced.

By using the matching Nan Ya glazing cassette, customers benefit from a comprehensive warranty, and bespoke literature.

The new doors combine 21st century manufacturing with age-old craftsmanship to provide a high performance product that offers the best in terms of looks, security and durability.

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Quality To Be Relied Upon

Manufactured from GRP (Glass Reinforced Plastic), the Selecta doors are compression moulded to give a high definition panel design with an authentic timber appearance which is unaffected by variations in temperature. The stiles and rails are composed of a water resistant polymer that are bonded to the skin and then filled with an insulating core of 100% CFC- free polyurethane.

Production levels are set to increase with customers already impressed by the standards offered.  Key advantages include the strength, security, reliability and low maintenance which provide an overall stunning aesthetic. Manufactured with a 10 year guarantee, the doors can be simply and easily fit without any fear of technical issues arising.

The range which includes timber effect, traditional front and back doors as well as the increasingly popular stable door and french doors, is set to further inspire customers to place orders.  Statistics reflect that consumer expenditure across the sector is currently increasing month on month.

The Selecta range is at the forefront of the industry in terms of design and reliability, offering radical performance levels which meet all current and future legislative industry performance requirements. With advanced in-house production facilities, this provides complete quality control and peace of mind for customers.

Mark Walker comments,   “As branded products our range offers incredible value for money being some of the most technically advanced and cost effective doors on the market.  Clearly we are delighted that we can offer a winning product to both domestic and commercial markets, which is beautifully presented in our new brochure.”

Recognised for having accrued more than 30 years of design and extrusion excellence, Selecta Systems has evolved into one of the UK’s leading suppliers of PVC-U window and door systems, building products, and ancillaries.

Register or login to our Door Manager and view our all new composite door range!

Selecta FIT Show Football Winners!

Football WinnersAs part of Selecta’s encouragement to involve and give opportunities to members of staff, Selecta decided to enter the FIT Show 5-a-side Football Tournament organised by Mick Clayton, Chief Executive Officer of GQA Qualifications. The tournament was held at the AFC Telford United Goalzone and was played out in what can only be described as ‘great weather for ducks!’

FIT Events, Paul Godwin was on hand to support the evening, providing medals, a Winner’s trophy and complimentary food and drink after the games.

Selecta ran out winners, unbeaten in all their games in a rain sodden tournament which didn’t dampen the spirit of the teams taking part. There were some competitive games which were played out in good spirit and thoroughly enjoyed by all with some veterans turning back the clocks!

Mark Walker, Marketing Manager commented “Selecta would like to thank those whom took part for a good evening of football and most importantly thank Mick for organising the tournament and Paul for his support. We also look forward to next year’s tournament where Selecta will return to defend the trophy!”

 

Tune in to SelectaTV!

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Selecta have launched their brand new YouTube Channel, SelectaTV, with their first video being an introduction to Selecta Specialist Doors.

Mark Walker, Marketing & Design Manager, explains “The purpose of the new SelectaTV Channel is to be able to embrace the technology available and showcase to fabricators and installers, Selecta and it’s products. We are able to bring Selecta to you, on your smartphone, laptop, smart TV or PC and give you an insight to what Selecta is all about, see the people behind the scenes and get to be part of the Selecta family.”

“We are also going to add tutorial, technical and instruction videos to assist and support fabricators and installers alike. It’s so much easier seeing and understanding moving images, rather than a static 2D drawing, leaflet or having the confusion of interpretation from a document or phone call! We look forward to adding more videos to SelectaTV with fabricators and installers tuning in!”

Visit SelectaTV and subscribe now by clicking the link below!

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Selecting Selecta was Simple for Simon!

Selecta have continued their recent recruitment drive with the appointment of Simon Packwood as their new Commercial Sales Manager for Composite Doors. Simon will be based at the Birmingham businesses headquarters in a completely new role which is aimed at introducing the Selecta Specialist Doors range of composite doors to local authorities, housing associations and within commercial developments.

Simon Packwood

Simon has a wealth of experience within this area having previously worked at Permadoor for 11 years. Simon commented, “I was excited by Selecta’s investment and vision for composite door growth within the Commercial market. I’m looking forward to developing the Commercial business, using and building on Selecta’s strengths of a quality product, backed by excellent customer support and service.”

Mark Richmond, Sales & Marketing Director of Selecta, added “Simons vast experience within this business sector will certainly aid the growth of the company in this area. We firmly believe that we have the right product, the right vision and of course the right man in Simon to make this a success.”